GOJEK mengaku merugi sejak bulan Agustus
Pendiri dan CEO Go-Jek Nadiem Makarim (B1/Rizky Amelia)
Jakarta - Manajemen Go-Jek
tengah dihadapkan dengan situasi sulit saat ini. Kebijakan menerapkan potongan
tarif baru mendapat protes dari para pengemudi. Mereka bahkan mengancam akan
melakukan aksi mogok pada Selasa (3/11) ini.
Manajemen Go-Jek sebelumnya menerapkan tarif Rp 4.000 per km. Akan tetapi,
sejak Senin (2/11), kebijakan baru diambil dengan memotong tarif menjadi Rp
3.000 untuk tiap km.
Sebagai gambaran, untuk 25 km dihargai Rp 100.000, maka pengemudi menerima
Rp 80.000 dan manajemen Rp 20.000. Namun, dengan adanya potongan itu, harga
untuk 25 km menjadi Rp 75.000 dengan Rp 15.000 untuk manajemen. Sehingga,
pengemudi hanya menerima Rp 60.000.
Sehubungan dengan rencana aksi mogok, manajemen Go-Jek mengaku mengalami
kerugian sejak sebelum Agustus lalu. Kerugian itu akibat dari dana promosi guna
meningkatkan pesanan mereka.
"Sejak sebelum bulan Agustus, Management telah mengeluarkan dana untuk
promosi agar jumlah order yang didapat driver meningkat. Sejak saat itu sampai
saat ini Management tetap beroperasi dengan merugi demi kesejahteraan
rekan-rekan driver. Kebijakan ini dilakukan untuk mengurangi sedikit kerugian
demi menjamin kesejahteraan rekan-rekan dan keluarga," tulis pesan yang
dikirimkan kepada seluruh pengemudi Go-Jek itu.
Rencana aksi mogok itu pun disikapi dengan serius oleh Manajemen Go-Jek.
Tak tanggung-tanggung, mereka mengancam para pengemudi yang ikut mogok akan
dipecat.
"Kami mengambil keputusan bahwa setiap driver yang berpartisipasi atau
memprovokasi demo/mogok/sweeping akan diputus kemitraannya," sambung pesan
itu.
Opinion
Gojek is a new means of transport that is created as the nation's children and is very helpful for the
customer in terms of customer drove to the destination , it can be a delivery courier in the area quickly .
Not only the customer , many people who could benefit from their gojek such as restaurants and
convenience stores . This happens because the customer is busy or does not have time for shopping
to the supermarket or buy a meal at the restaurant.
With the base rate Rp 4000.00 / kilometer and minimum order with the closest distance in one booking is RP 25.000.00 the system for its yield by 20 % to PT.Gojek and 80 % ( including subsidies ) for the driver is very profitable for the driver if the driver is working diligently and not laze
lazy in looking for passengers .
At this time the driver gojek reach 200,000 more are scattered in several cities that have been officially opened recruitment such as Jakarta , Bandung , Bali and others. If in one day approximately 200,000 happens to the PT gojek ? Yes, of course it will cause the spare money drivers will draw the balance in the deposit to be liquefied into cash , what due to the withdrawal of the deposit made by the driver definitely not small. available on PT.Gojek stored on a partner to Bank CIMB Niaga will be depleted If this continues to happen then it will happen to PT.GOJEK is a loss and can
lead to bankruptcy .
Thus the CEO PT.GOJEK along manajemenya undertake new policies that lower the basic rate initially USD 4000.00 / km to USD 3000.00 / km . This policy was made without eliminating the subsidy to be the welfare of the driver as well . But , on the other hand the driver who heard it certainly surprised by the reduced tariffs. It may be that the driver will oppose and make a demonstration to PT.GOJEK to return to its original base rates .
Solution
With the tariff reduction will surely make the driver uneasy because the income received will certainly be reduced . However , the driver merely as a partner rather than as an employee . So inevitably the drivers must follow the rules. If the driver does not want to follow the rules of the driver tariff reductions , would decline it has been designed so that drivers can still sehajtera . Even if PT.GOJEK loss does not seem to be possible , because besides getting income from PT.GOJEK driver also works with companies other companies of its goal to match the same can lead to higher
profits like BANK CIMB , PT.TELKOMSEL , a mobile technology company ZTE and HUAWEI and many more. can get out or cease to be a partner . PT.Gojek not arbitrary in determining
I think that the decline is not be a big problem if PT.GOJEK can socialize her properly to the driver so that the driver can understand and accept what has happened when ini.PT.GOJEK should always provide training or and always always provide friendly service to the customer . In addition it
motivational seminars to drivers so that they survive as a formidable driver multiply the ads and make a lot of promotion that the driver is always able to should also help in multiplying PT.GOJEK point of order in every place and will accept orders at any time . So the driver would not be afraid of the loss or 
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